Complete brand identity and website for an artisan Italian coffee concept.
Overview
Mercato Caffè is an artisan Italian coffee brand making its first move into the US market. With no existing brand recognition in the States, they needed a complete identity system and a bilingual website that honored their Italian heritage while resonating with American coffee culture. We designed everything from scratch — brand mark, visual language, website, and a local SEO strategy to drive foot traffic.
Client
Mercato Caffè
Industry
Food & Beverage
Timeline
4 weeks
Services
Tools
The Challenge
Entering a new market with no brand recognition and needing to differentiate from established specialty coffee brands.
Our Solution
We designed a warm, rustic-modern brand identity and built a bilingual website with integrated online ordering and a local SEO strategy.
Our process
How we brought it to life.
Discovery
We immersed ourselves in the brand, audience, and competitive landscape to define a clear creative direction.
Design & Build
From brand identity to final code — every element was designed in Figma, approved, and built with precision.
Launch & Optimize
We deployed, tested, and refined until everything performed exactly as intended — then handed over the keys.
Impact
What we achieved together.
Full
Brand system
4
Weeks to launch
Web
Custom website
Bilingual
EN / ES
“Working with Nodo felt effortless. They captured the soul of our brand and delivered a site that truly reflects who we are.”
Mara C.
Founder · Mercato Caffè
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